Privacy Policy

At PicnicBlanket.au ("we," "us," or "our"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website picnicblanket.au (the "Site").

Please read this Privacy Policy carefully. By accessing or using our Site, you acknowledge that you have read, understood, and agree to be bound by all the terms of this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access the Site.

1. Information We Collect

Information You Provide to Us

We may collect personal information that you voluntarily provide when you:

• Fill out our contact form (name, email address, message content)
• Subscribe to our newsletter (email address)
• Participate in surveys or promotions
• Communicate with us via email or other channels

Information Collected Automatically

When you visit our Site, we automatically collect certain information about your device and your visit, including:

• Device Information: Browser type, operating system, device type, screen resolution
• Usage Information: Pages visited, time spent on pages, click patterns, referring website
• Location Information: General geographic location based on IP address (country/region level only)
• Cookies and Similar Technologies: As described in Section 4 below

2. How We Use Your Information

We use the information we collect for the following purposes:

• To Provide and Improve Our Services: Delivering content, responding to inquiries, and enhancing user experience
• To Communicate with You: Responding to your messages, sending newsletters (if subscribed), and providing updates
• To Analyse and Improve: Understanding how visitors use our Site to improve content and functionality
• To Ensure Security: Protecting against fraud, spam, and malicious activity
• To Comply with Legal Obligations: Meeting regulatory requirements and responding to legal requests

3. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:

• Service Providers: Third-party companies that help us operate our Site (hosting, analytics, email services) under strict confidentiality agreements
• Legal Requirements: When required by law, court order, or government regulation
• Protection of Rights: To protect our rights, property, or safety, or that of our users or the public
• Business Transfers: In connection with a merger, acquisition, or sale of assets (with prior notice)

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our Site. Cookies are small text files stored on your device that help us:

• Remember your preferences and settings
• Analyse Site traffic and usage patterns
• Improve Site functionality and performance
• Deliver relevant content and recommendations

Types of Cookies We Use

• Essential Cookies: Necessary for Site functionality (cannot be disabled)
• Analytics Cookies: Help us understand how visitors interact with our Site (e.g., Google Analytics)
• Preference Cookies: Remember your choices and preferences

Managing Cookies

You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, disabling cookies may affect Site functionality.

5. Amazon Associates Program

PicnicBlanket.au is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.au.

When you click on Amazon affiliate links on our Site, Amazon may collect information about your interaction as described in Amazon's Privacy Policy. We do not have access to personal information collected by Amazon, only aggregate sales data.

6. Third-Party Links

Our Site may contain links to third-party websites, including Amazon.com.au and other retailers. We are not responsible for the privacy practices of these external sites. We encourage you to read the privacy policies of any third-party sites you visit.

7. Data Security

We implement appropriate technical and organisational security measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include:

• Secure HTTPS encryption for all data transmission
• Regular security assessments and updates
• Limited access to personal information by authorised personnel only
• Secure data storage practices

However, no method of internet transmission or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

8. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. When information is no longer needed, we securely delete or anonymise it.

9. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal requirements)
• Opt-Out: Unsubscribe from marketing communications at any time
• Data Portability: Request a copy of your data in a portable format

To exercise these rights, please contact us using the information provided below.

10. Children's Privacy

Our Site is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

11. International Users

Our Site is primarily intended for users in Australia. If you access our Site from outside Australia, please be aware that your information may be transferred to, stored, and processed in Australia, where data protection laws may differ from your country.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post any changes on this page and update the "Last updated" date. We encourage you to review this Privacy Policy periodically.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

• Email: privacy@picnicblanket.au
• Contact Form: picnicblanket.au/contact
• Location: Sydney, NSW, Australia

We will respond to your inquiry within 30 days.